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Dr. Sue Keller

Material World

Comic book store

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Modern Myths

34 Bridge St. #4
Northampton, MA
(413) 582-6973

Jim Crocker, a managing partner at Modern Myths, thinks he knows why his comic book store regularly wins this category. "The store doesn't feel like a comic book store," he said. Prior to opening Modern Myths, he had had considerable bookstore experience, and he consciously worked on making his customers "feel like they were walking into a nice, independent bookstore that happens to offer comics." While the store does stock a wide array of newly released mainstream and underground comic titles, it also has a large selection of comic-art books, as well as a rich variety of second-hand graphic novels. The back of the store is devoted to role-playing and board games, and there are regular game-playing events for customers.

2nd: Newbury Comics
38 Pleasant St.
Northampton, MA
(413) 586-8526
Also won: 2nd place, Place for used CDs/records/DVDs

3rd: Comics and More
62 King St.
Northampton, MA
(413) 586-5667
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